Name
Dark and Nerdy
Year
2019
Scope
Naming
Brand identity
Packaging Design
Design Assets
Description
Dark and Nerdy was a branding design done for a client that was selling on Etsy. Her designs were horror and gamer-orientated with a little bit of occult in there. I designed two different logos that ended up being the favorite for her. One was a simple design crafted to be used as a small logo or a quick design. The other with the hand was made for stickers, business cards, and other marketing materials.
01
This is the secondary logo design for Dark and Nerdy. I wanted something quick and easy that could be done for quick stickers or designs for Packaging. Even using it for the logo on the business cards. This was made in Procreate
02
These are some of the business card designs that I did for Dark and Nerdy. I wanted something simple to buy in bulk but also have a great style and make you want to keep and or give to friends. This was designed in Photoshop and the assets made in Procreate
03
This is part of the Branding Guide that I did for Dark and Nerdy. I wanted to give a design and mood board so that others in the future would be able to keep the high brand standards. This was part of a larger branding as a whole. This was designed in InDesign
04
This was a part of the Branding Guide but gave life to some of the assets that I designed. It includes Envelopes, Tissue Paper, Mailing Envelopes, Notebooks and Tags. Just to give an idea of what everything would look like. This was mocked up in Photoshop and the elements made in Procreate
05
This is a box design made for custom cups. Again I wanted something simple that wouldn't be super expensive to order yet had the same look and feel that the client wanted. This was designed and mocked up in Photoshop.
06
This cup was a custom cup that the client made. It was mocked up in Photoshop to give life to the cup and would be used on Etsy to help sell the item. The client would send me images of the cups she made and then I would go ahead and mock them up and send them back so she could put them on her shop site.
